Commissioned by Dutch Design Foundation & Renault , Vij5 was responsible for the interior design of the new Business Lounge of Dutch Design Week (DDW) 2018. The Business Lounge was a temporarily decorated meeting place with workstations, WI-FI and a cloakroom for visitors with a DDW Pro ticket. Some private lunches and meetings also took place in the back space of the Business Lounge.
For the occasion we designed a temporary intervention following our design for the Press Centre. Taking into account the exclusivity and the functions of the spaces, we provided both locations with both a temporary character and a high-end look, focused on sustainability and circularity.
A temporary intervention aimed at sustainability and circularity.
In the Press Centre we created an architectural intervention in the existing space with a large circle of 100% recycled and recyclable panels. In the Business Lounge half of this circle was repeated, creating an inviting gesture and identity for the space. At the same time, this intervention connected the different spaces with each other.
This concept was complemented by the temporary use of various items from the Vij5 collection, made of pure and durable materials.
New Vij5 product
For the Business Lounge Floris Hovers was commissioned by Vij5 to design a new bar stool, Tilt Bar Stool,which will be introduced later in the Vij5 collection.
After the event, the space was restored to its original state. All design items were borrowed and returned afterwards.